Nikki Gatch
Player Development Regional Manager
PGA of America
I hope you are all enjoying and taking advantage of the mild Southern California winter! I am happy to be back after the 95th PGA Annual Meeting and the Merchandise Show where Golf 2.0 was the main topic. This is an exciting time for our Association!
My role as Player Development Regional Manager is to assist our PGA Professionals and their facilities analyze their current player development programs and offer support in those areas. My responsibility is also to educate our Professionals, their facilities and owners, and allied associations about the importance of player development for our industry and the tools and resources that are available to achieve success.
Player Development = Your Future
“It’s Personal”
Two important tools are now available to help all of us with our Player Development programs, the “GamePlan” & “Playbook”. You can use the Player Development GamePlan to gain an overview and understanding on the recommended action steps to enhance your Player Development efforts. The Player Development Playbook is the more comprehensive resource for you to use, as it provides detailed information and direction for each of the steps. Please visit www.Golf20.net to access the Player Development Playbook to utilize at your facility. It can also be downloaded from www.pgalinks.com
The cycle of player development success involves six steps: Communication, Analysis, Planning, Marketing, Execution and Tracking. In the upcoming editions of Enews, I will touch in more detail on each of the six steps. With the Spring and Summer seasons rapidly approaching, now is the time to evaluate your player development programs at your facility, and together, make a difference!
Education will be available at the Chapter level in the coming 30-60 days, as well as at the Golf Industry and Business Summit on March 19. In the meantime, if I can be of any assistance in analyzing or help with planning your player development programs, I can be reached at 760-534-1370 or by email ngatch@pgahq.com
