The Southern California PGA office will be closed July 3rd and will re-open July 6th at 8:00am.Read More
California’s 865 golf courses consume less than 1% of the potable water consumed in the state. If the industry were to disappear tomorrow, Californians wouldn’t notice any difference in the water situation; they would notice the loss of a $13.2 billion industry, and the state’s largest municipalities would notice the loss of revenue streams used to support their park systems.Read More
Bob Steinbrinck, 82, passed away on June 17, 2015. He was born in Oak Park, Illinois, to his parents Lester and Gladys Steinbrinck. From childhood he aspired to be a voice on the radio. His first opportunity arose at WCAZ in Carthage, Illinois, where he was a college student. He played records and read the news for 90 cents an hour. After graduating from Carthage College in 1954, he did a two-year stint in the Army and one year of graduate school at the University of Illinois. He held his first radio news job in Janesville, Wisconsin. His next position was as a newsman at WREX-TV in Rockford, Illinois. From there he moved up to become News Director at WAAP in Peoria. He then relocated to Riverside, California, to be News Director of KPRO. While living in Riverside, he broadcast RCC basketball, every race at Riverside International Raceway, the early years of racing at the Ontario Motor Speedway and the Long Beach Grand Prix. He spent the majority of his career as a newsman at KMPC in Hollywood working for Gene Autry. Bob garnered ten Golden Mike awards, broadcast UCLA football and basketball games and, as KMPC’s Washington correspondent, he traveled with President Ford on his trip behind the Iron Curtain to the Helsinki Accord. For over 20 years he wrote a weekly column for the Riverside County Record. He also voiced his column on InlandNewsToday.com for the past three years. An avid golfer, Bob was an Honorary Life Member of the PGA and member of Victoria Club. Further, for his achievements in sports broadcasting, he had been inducted into the Riverside Sports Hall of Fame. He is survived by his wife of sixty years, Marjorie; his children Scott Steinbrinck (Susan), Susan Lord (John), Julie Springston, and five grandchildren. A celebration of his life will be held at Eden Lutheran Church at 11:00 a.m. on July 7 with a reception following at Victoria Club.Read More
PGA professionals, do you currently have a customer database? If you do, how do you utilize the database for marketing purposes? What software and applications do you use? What is your level of experience with social media? What devices are you currently using for online marketing purposes? Do you have an active e-commerce platform?Read More
Services for Bob Kummer will be on Sat, June 27th at 11am at Our Lady of Mount Carmel Catholic Church.Read More
Instead of trying to find new golfers through your normal channels, look into other sports organizations and activities that are already popular and successful in your area. For example, in San Clemente the surf camps are always booked every summer. We have easily found a surf camp director that is very passionate about the game of golf thanks to the influence of Kelly Slater and his 2 handicap. The very popular Surf-n- Turf camp at Talega Golf Club was organized with very little work as you already have a captive audience and marketing that is already in place. The week long camp involves breaking the normal all day surfing into half day surfing and half day golfing. Working out a co-op marketing strategy with the other organization utilizing each other’s data bases to promote both activities is cost effective and simple to execute.Read More
The Southern California PGA hosted the golf portion of the 2015 annual summer meeting at the stunning Goose Creek Golf Club in Mira Loma. After an inspirational morning meeting the players flocked to the course in hopes of playing some inspirational golf, and one team in particular surely did just that. However the eventual champions (Ross Fisher, PGA and Kenny Pigman) were dealt a challenge even before the golf began; Ross was battling a bad back, and had a hard time making any full swings. After a boring par on the first hole, the team became hotter than the temperature was outside, and they lit their scorecard up for a sizzling 29 on the front 9. The front nine score was highlighted by an impressive eagle on the par 4, eighth hole. Their back nine score was just as extraordinary, and began with two birdies and an eagle, leading to an overall score of 59. This score was good enough for them to be crowned champions by one stroke over an impressive field of good players. Congratulations Ross and Kenny!